NADA advertising Web design and advertising agency

Saloon Bar & Night Club – New Site Launch

Nathan Nerland — Tue, 15 Jun 2010 14:05:42 +0000

Check out our newest site launch for The Saloon, a gay night club in Minneapolis, MN. They wanted something HOT, fresh, and energetic… and that’s just what we gave them!

The site has many cool features like Facebook feed integration, Upcoming events automated calendar, Happy Hour automated list and more!

Beware… it’s HOT!!!! Check it out

About The Saloon:

The Saloon is a gay owned and operated dance club, bar and grill in the heart of downtown Minneapolis. Proudly serving the Twin Cities gay community for over 30 years, it has one of the longest standing reputations and is THE place to be and be seen. Come grab a fabulous cocktail, drink special, or food from our grill with friends and enjoy the rhythm and energizing atmosphere.

The Saloon has evolved and transformed its space over time with a newly built lounge in the back complete with cozy fireplace. Come in during the day to enjoy the remodeled plasma screen video lounge. Order something from the extensive Saloon Grill menu to satisfy your appetite or come in during the evening to dance the night away with one of the Saloon’s house DJs that keep the place thumping and pumping all week long.

The Saloon has a strong history of entertainment, with many famous guest DJs from around the country who play at venues all over the world. We also offer a unique wet’n’wild newly remodeled shower platform with male dancer entertainment on select evenings along with amazing contests that you won’t want to miss. During the summer, the Saloon is proud to hold Softball Fundraisers and charity events benefiting organizations such as Out Front Minnesota, The Aliveness Project, and Pride Alive and One Heartland to name a few. Be sure to attend the famous Saloon’s Pride Block Party this summer with famous headliner Diva entertainers.

The friendly and personable staff is always making sure you and your friends are having a great time. The Saloon has something for everyone, day or night.

Year 3 of supporting AEON – Homes for Generations

Nathan Nerland — Wed, 12 May 2010 14:52:51 +0000

This morning I had the opportunity to attend my third breakfast fundraising event to support a very important organization in Minnesota called AEON. AEON is a nonprofit developer of high-quality affordable apartments and town homes which serve more than 3,000 people annually in the Twin Cities. NADA advertising is a proud, 3 year supporter of their vision that every person has a home and is interconnected within a community.

Aeon is a nonprofit developer, owner and manager of high-quality affordable apartment homes in the Minneapolis/St. Paul area.

The award-winning nonprofit has built or renovated 1,705 apartments and townhomes, which provide stability to more than 3,000 people each year – including individuals and families with low to moderate incomes and formerly homeless individuals.

Since 1986, Aeon (formerly Central Community Housing Trust) has built quality affordable homes, connected residents to stabilizing resources and managed its properties as long-term assets.

Build Community Assets
Aeon’s developments are multi-million dollar investments in our community that transform vacant, blighted areas into vibrant places to live. Our work helps people build and re-build their lives and community.

Connect Residents within Community
Aeon connects residents to each other, to the community and to stabilizing resources such as job training and after-school programs.

These connections are powerful and transformational. As a formerly homeless Aeon resident said, “For the first time in my life, I feel like I’m part of something bigger than myself.”

Forever Changing Lives
Aeon is committed to preserving its affordable apartments for the community forever. We build homes for generations to come.

Our inspiration to create long-term community assets is illustrated in our name “Aeon,” which means “forever.” Our vision is that every person has a home and is interconnected within community. That is a vision which will change everyone’s lives.

Celebrating Earth Day 2010

Nathan Nerland — Mon, 19 Apr 2010 12:48:20 +0000

Our St. Paul and Laguna Beach NADA advertising offices are celebrating three years of going green and being more environmentally friendly.

As Earth Day approaches many people think about going out and planting trees or participating in a one day clean-up event in their communities but this is not enough if we really want to make a difference. Each person throws away approximately 4 pounds of garbage everyday, and the garbage in landfills stays there for about 30 years with some of the materials never breaking down. There is about 14 million pounds of garbage dumped into the ocean every year, with a floating garbage patch that has formed in the Pacific Ocean about the size of Texas, and another in the Atlantic. In undeveloped countries and island nations there is no choice but to burn trash or throw it in the bush or ocean. In our developed countries it is our responsibility to do what we can to help the environment with the money and resources we have. It may seem like such a large, insurmountable task to be charged with but if we all work together towards this goal small accomplishments really do add up.

Our St. Paul and Laguna Beach NADA advertising offices are celebrating three years of going green and being more environmentally friendly. Starting in 2007 we brainstormed ideas of how we could best reduce our footprint as our business was growing. NADA was ahead of the curve, 2007 is regarded by some as the year of awakening in the US regarding climate change. This was when the film “The Inconvenient Truth” was released, movie stars backed the issue, and congress passed an energy bill. We started with small things at NADA such as recycling and waste management, but challenged ourselves to come up with a strategy to make even more of an impact on helping the environment. So soon afterwards we became a virtual ad agency, with a virtual office, virtual conference room, and online accounting. The virtual office allows us to store each round of creative online so the client can log on and view it anytime. We do not print or courier any creative rounds to the client, saving over 10,000 pieces of paper every year as well as over 55 gallons of gas from a courier or client travel to and from the office. The virtual conference room allows us to have over 95% of our client meetings online with a video web conferencing system and presentation sharing software. We save over 140 gallons of gas not having to drive to and from local meetings, not to mention out-of-town travel and flights. We also save on printing presentation materials for meetings. Our online accounting also saves on paper and printing, and gas from deliveries. We are proud to operate an eco-friendly ad agency, and are continuously looking for new ways to help this cause.

Other advertising agencies are going green by recycling, using energy-efficient technology, offering incentives for biking to work to save on gas emissions, and even helping their clients find ways to be more environmentally friendly with the media they use or getting out green messages in their campaigns.

Some things you can do to help the environment are recycle paper, plastics and glass, use energy efficient lights, use public transportation or bike when you can to save on gas emissions, use reusable bags instead of plastic bags when shopping, and buy local products. For a more complete list of how you can help the environment check out www.panda.org/how_you_can_help/greenliving/.

Resources:
http://marketinggreen.wordpress.com/2007/12/29/a-look-back-at-green-marketing-in-2007/
http://adage.com/greenmarketing08/article?article_id=127546
http://www.planetpals.com/fastfacts.html
http://adage.com/goodworks/post?article_id=141273

NEW SITE! African American Registry

Daniel Williams-Goldberg — Mon, 19 Apr 2010 05:20:08 +0000

NEW SITE! African American Registry. NADA advertising is proud to announce the long awaited launch of the African American Registry website. Coming to NADA over 2 years ago in need for some hosting, NADA slowly was able to give the Registry a new look and then architected a brand new interactive website that will be the foremost resource for Black History in America. With the new video forum the Black Box, polls, blogs, massive database of historic events and discussion forums, the new Registry site will help educate, inspire and evoke passion for African American history. We are proud to be a partner with the Registry and look forward to a long future together. Go check it out!

www.aaregistry.org

Sign up for a chance to win FREE tickets to Ordway’s SOUTH PACIFIC

Nathan Nerland — Mon, 05 Apr 2010 20:04:04 +0000

Join our newsletter mailing list for a chance to win free tickets to Rogers and Hammerstein’s South Pacific playing at Orway Main Hall in St. Paul, MN on May 4th.

Click here to sign up now for your chance to win

About the show:

Winner of seven 2008 Tony® Awards including Best Musical Revival, Lincoln Center Theater, in association with Bob Boyett and NETworks Productions, presents a new production of Richard Rodgers & Oscar Hammerstein’s prize-winning musical classic South Pacific, directed by Bartlett Sher. Considered by many the finest musical ever written, the “South Pacific” score includes such musical theater classics as “Some Enchanted Evening,” “Younger Than Springtime,” “Bali Ha’i,” “There is Nothin’ Like A Dame” and “A Wonderful Guy.” click here to purchase tickets

SEO or SE-OH-NO!

Daniel Williams-Goldberg — Fri, 22 Jan 2010 19:42:11 +0000

Everyone wants to be found and be numero uno on the google hot list but how do you get there? That’s the 100 million dollar question. Well there are many ways but for NADA there are 2 main sides. One is organic and one is paid. Both are important but can be done without the other. We have continually improved our SEO skills so our clients can be found. Some locally some nationally and that translates into hits which translates into sales. Besides the basics of meta-tags, content, links and cross linking, titling, NADA has partnered with an amazing company that offers google ad-words on steroids by utilizing software they developed that delivers your ad to the top of heap and has the stats to prove it by implementing a specific number and email tracking system. We also offer Facebook advertising and remarketing. It’s where it’s at! To find out more give us a call and see what new monthly SEO packages we have to offer!

651.229.0085 or nada@nadaadvertising.com

Sunrise Beach Villas sees 33% increase in traffic with new site

Nathan Nerland — Thu, 21 Jan 2010 14:23:12 +0000

Within just two months of NADA advertising launching the new Sunrise Beach Villas website, they have noticed a 33% increase in traffic.

NADA advertising was hired in fall of 2009 to take Sunrise Beach Villa’s website to a whole new level with SEO in mind. NADA’s creative team created a user-friendly navigation, more intriguing home page to showcase their resort in the Bahamas, and did all of this with organic search engine optimization top of mind.

Sunrise Beach Villa’s guests travel to paradise to escape the hustle and bustle of their home lives. Sunrise Beach Villa’s tranquil setting makes the perfect retreat to relax poolside, stroll along the beach, and make memories with your friends and family. They are located just across the bridge from Nassau, Bahamas on beautiful Paradise Island, and you’re sure to fall in love with their heavenly one, two, three, four or five bedroom villas on Cabbage Beach.

Within just two months of the site launching, Sunrise Beach Villas has noticed a 33% increase in traffic, and the increase coming from organic searches. NADA advertising’s web development and SEO process is streamlined and geared towards executing with accuracy, efficiency and quality while always keeping the timeline and budget in mind.

What is SEO? It’s a good question to ask: How can I increase the Google ranking for my business? To get a good ranking on Google, or any major search engine, you have to make sure your Web site is “search-engine optimized.” Search engine optimization (SEO) just means your site is as accessible as possible to the search engines to improve the chances that they will serve it up when your potential customers type in specific search terms. The more easily search engines find your site, the higher up it appears on their results pages and the more customers find you!

We offer cost-effective monthly plans to fit your budget.

NADA also now has access to the NEWEST technology in online paid keyword advertising. We have discovered a NEW online tool that gets you solid, real results that are all trackable through your own online admin panel. Being Google’s and Yahoos’ biggest partner and having proprietary technology that has been created by one of the key developers from Apple, makes this an indispensable tool in your online marketing arsenal.

Give us a call at 651.229.0084 or send us an email and see how NADA advertising can get your business up front and center!

Our client, “Jenny’s Light” is making a huge difference for new Moms

Nathan Nerland — Thu, 21 Jan 2010 14:08:33 +0000

Jenny’s Light will begin an awareness and fundraising campaign with Go Home Gorgeous™, the Twin Cities’ only in-hospital Postpartum Wellness service.

Dear Jenny’s Light Supporters,

It is my pleasure to announce that as of January 1, 2010, Jenny’s Light will begin an awareness and fundrasing campaign with Go Home Gorgeous™, the Twin Cities’ only in-hospital Postpartum Wellness service.

www.gohomegorgeous.com

By working together, Jenny’s Light and Go Home Gorgeous™ can truly be a force of wellness and empowerment for new parents everywhere. Promoting web traffic on the Jenny’s Light website will increase awareness of this potentially deadly disorder as well as advance the fundraising efforts that allow Jenny’s Light to continue it’s good works and outreach.

Go Home Gorgeous™ is the exclusive provider of Postnatal Body Therapy™ the only in-hospital wellness service in the country designed to help rest, restore and empower a new mother following delivery. This is the first step towards the self-care and self-awareness that is so critical to the health and happiness of a new family. Unsolicited feedback from labor and delivery nurses includes comments that new mothers who go home gorgeous sleep better, buzz less and request less medication. They have also reported an increase in attentiveness from new mothers regarding their discharge instructions. They are caring for themselves better.

Beginning February 1, 2010 Go Home Gorgeous™ will be servicing the following hospitals in and around the Minneapolis/St. Paul Metro Area:

Estimated 2010 Births
Fairview Southdale 4,300
Fairview Ridges 3,650
Methodist Hospital 4,400
St. Francis 2,800
St. Johns 3,800
St. Joes 4,000
Woodwinds 2,900
North Memorial Robinsdale 3,700
North Memorial Maple Grove 2,000

The Go Home Gorgeous brochure will be sent out to every expecting parent in the 20 week welcome package, and the 36 week postpartum information package. These are mailed out from the hospital and will be received by an estimated 31,550 new parents twice during their pregnancy. Our brochures are also in the waiting rooms of many OBGYN clinics as well as many boutiques and retailers throughout the the Twin Cities Metro Area.

To further co-brand our postpartum wellness efforts, there will be an additional Jenny’s Light donation opportunity to Go Home Gorgeous’ clients with the option to roll a $10 savings coupon directly into a $10 donation to Jenny’s Light. They will also include postpartum depression information and prevention with the Jenny’s Light logo and website on their brochure that will be seen a minimum of 63,100 times in 2010.

In exchange for this exposure and donation support, Jenny’s Light is funding the printing cost of these brochures and coupons. Estimated cost on printing 70,000 pieces is $5,200.

Even if only 2% of expecting parents chose to roll on their savings this could mean $6,300 in donations to Jenny’s Light. The additional outreach and ability to promote Jenny’s Light events and fundraising efforts will also be enhanced by this exposure.

We would like to thank Rachel Swardson (Founder and CEO of Go Home Gorgeous™) for this wonderful opportunity.

Please help us raise the funds needed to support this outreach by donating to Jenny’s Light today. Remember that all donations through December 31st are tax-deductable for 2009 where applicable by law.

Also, if you are interested in helping to bring Go Home Gorgeous™ to your area or becoming an investor, please contact them directly at development@gohomegorgeous.com.

Thank you for your continued support.

Randy Gibbs
Executive Director
Jenny’s Light

Happy New Year

Nathan Nerland — Fri, 01 Jan 2010 18:09:49 +0000

With a new year, a new decade, and an ever changing economy, we are excited to have new clients with new challenges. Our team of designers and website developers in both our Minneapolis / St. Paul and Laguna Beach offices were fortunate to work on many new clients in 2009. We designed, developed and launched over 25 new sites this year, many new brands, brochures and ad campaigns, as well as instituted social media into many of our client’s marketing strategy to have our best year yet.

When Daniel and I founded NADA advertising on November 2, 2004, we did so with the notion that we wanted to offer awe-inspiring designs and brands through print and web for all sizes of clients – no client would be too big or too small. Within the first five years, we have done just that. From working with individual brands like Brad Palecek, Realtor to world wide phenomenons like Andrew Zimmern of the Travel Channel, CNBC and more, we are truly grateful for each and every client that has allowed us to help build their company while building ours.

We have learned a great deal, continually added new services, adjusted to our clients’ needs, and most importantly – gain them success in growing their businesses.

We wish you a successful 2010 and hope to work with you and your business in the coming year.

True Tastes Event Catering sings our praises

Nathan Nerland — Thu, 17 Dec 2009 17:36:21 +0000

We received the nicest note today from one of our most recent site launches, www.truetastes.com.

“I just wanted to drop by and thank you again for the WONDERFUL website. We have received so many compliments from our cafe customers and future clients!! I would also like to thank you for being flexible with us and our business through the entire process. There isn’t anyone we would rather have help us but NADA!! We will HIGHLY RECOMMEND you to anyone who needs a website. Your constant attention to detail and communication with me was out of this world So our hats off to you and the NADA TEAM, we really can’t THANK YOU enough. We look forward to our friendship into 2010.

Thank You,
Katie and Jeff Conlin
Anita’s Cafe & Catering and True Tastes Event Catering”
Chef Jeff and his all-star creative team brings worldy flavors to the Twin Cities. True Tastes Event Catering in St. Paul, MN focuses on offering the best for Corporate & Community Events, Weddings, Fundraising Dinners and Special Banquets in just about any venue. Anita’s Cafe & Catering in downtown St. Paul, in MN’s historical Landmark Center offers downtowners a unique breakfast and lunch experience. Whether you’re eating in or ordering out, Anita’s unique menu offerings and daily specials are sure to please everyone.